October is Breast Cancer Awareness Month!


This year Holiday House is opening in October to commemorate Breast Cancer Awareness Month, an important time to raise critical funds and awareness for breast cancer prevention and treatment.

We are so proud that this year ‘s Holiday House beneficiary is The Breast Cancer Research Foundation®, a leader in the fight against this disease that touches too many lives.  It’s with great admiration that we are honoring Evelyn Lauder, the brilliant and courageous founder of BCRF who passed away in November 2011.

Photograph by Evelyn H. Lauder

Acting Chairman of BCRF, Leonard Lauder, is thrilled that Holiday House is dedicated to BCRF this year. “My wife, Evelyn, with her wonderful eye for beauty, would have been delighted by this event. We look forward to a very successful showhouse which will fuel BCRF’s ability to continue to fund the most promising research around the world.”

The passionate and committed Mrs. Lauder not only brought global awareness to women’s health issues but was also a style icon and artist.  As a dedicated photographer with a keen eye for beauty, she focused her camera on views of nature, both grand and minute with an exquisite eye for detail.

Holiday House, which combats breast cancer through a celebration of beauty and style, is honored to exhibit Mrs. Lauder’s work at our October 3 Kick Off party and throughout the Showhouse, which will begin with an Opening Night Preview Party on October 24 and is open to the public October 24 – November 18.

Photograph by Evelyn H. Lauder

Select works will be sold at the Showhouse, and in keeping with Mrs. Lauder’s belief in the healing power of beauty, all proceeds from the sale of her photographs will continue to benefit BCRF.

Please mark your calendars for our events and be awed by gorgeous interior design while helping fight breast cancer and raise awareness about early detection, which truly saves lives.

Geralyn Lucas, author of “How I Wore Lipstick To My Mastectomy” and great friend of BCRF and Holiday House, asks all women to take her “I Am” pledge and “spend as much time, effort and money getting screened for breast cancer as on other beauty treatments.”

As Evelyn Lauder reminded us, “health is the most wonderful of all gifts.”

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